Author - David Pich

iOS 14 and IFDA – Privacy Wins Out

IDFA is going, and advertisers are entering a new phase of in-app advertising, one where privacy rules, and users have more power over their data. In IDFA’s place comes SKAdNetwork, which will provide a more privacy-safe ad measurement and attribution method. Now’s the time to understand what that means, and how you can transition...

Will TIKTOK be banned in the US

What exactly is going on with TikTok? With a ban looming for months and a start date delayed, the current election results might have shifted focus elsewhere - but all may not be safe. Read on as we explore the possibilities of a ban and how it affects the social landscape.